About
Who Is This Guy, Anyway?
A black and white photo of an Asian man wearing glasses, a striped shirt, and a dark jacket.
My design journey started on the worst day of my life— a chilly February morning when I woke up disabled.
When I was 8, a brain injury left me with cerebral palsy-like symptoms. Growing up with a disability, I quickly learned to think outside the box, and my stubborn independence is the best problem-solving course I've ever taken.

These experiences are what drew me to design. I love tackling tough challenges and ideating creative solutions, whether that's in the digital realm or physical.
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Today, I work in UX across enterprise tech, green tech, and health. With degrees in Human-Centered Design (MS, University of Washington) and Computer Science + Film (BA, Harvard College), I aim to build experiences that improve lives, delight senses, and leave the world a better place than we found it.
Design Tenets
Tenet 1
Hold Nothing Sacred
As the old writer’s adage goes, kill your darlings. Often the best solution lies outside of predetermined assumptions. Good design requires questioning everything, even the most obvious of foundations.
Tenet 2
Design For One, Design For Many
Solutions are made for certain users in mind. Ensuring their unique needs are met is the foundation to designing a solution for everyone.

Accessibility is not an afterthought, but the bare minimum.
Tenet 3
Stay Out of Your Mind
Crazy ideas sometimes aren’t as crazy as they may sound and often are where innovation happens. All ideas are worthy of discussion. 

However, ideas are only worth anything if they are realized and tested in the real world. The best idea is useless if a user can’t or won’t use it.
What Else?
Some things I love that aren't design.
Simon posing with a cutout of Survivor host Jeff Probst.
Big, big fan of Survivor (yes it's still on!), including producing and playing games of it online. I once made a 44-slide presentation deck for Final Tribal Council as part of one of these. I lost.
Film aficionado, of course. Reach out if you want to nerd out about Wong Kar-Wai, the Before trilogy, or all things animation.
Follow me on Letterboxd!
A video editing timeline
Simon stands in a crowd of concertgoers. The stage is in the background as he looks back at the camera.
Indie pop/rock and Kpop fan! Catch me jamming out to Alvvays, Mitski, and (G)I-DLE.
Lifelong gamer, including terrible addictions to Pokemon and unfortunately League of Legends. No ranked, though; I'm not THAT lost.
Simon poses with members of the LCS team CLG.
Let's build together.
Whether it's product solutions, web design and graphics, or something else entirely, let's chat.
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